Intake Form Preview

This is a preview of the intake questions for the landing page audit. You’ll receive the link to the live intake form when you purchase your audit.

The form contains 14 questions and takes about 5-10 minutes to complete. You can skip any optional questions, but the more details you share, the better I can tailor the audit to your needs. All responses are confidential.

Intake Questions

*Required

  1. Your name*
  2. Your email address*
  3. Name of your company/organization*
  4. Your landing page URL*
    This is the page I’ll review in your audit.
  5. How do you drive traffic to this page?
    For example, do you use channels like Google Ads, Facebook/Instagram Ads, LinkedIn Ads, email marketing, or others? If you’re running search ads, please share a few of the keywords you’re targeting.
  6. If you’re running ads to this page, please share a sample of the ad creative.
    This allows me to evaluate the alignment between the ads and the landing page.
  7. Who is your target audience for this page?
    Describe your ideal customer or client.
  8. Who are your main competitors?
    Please list 2-3 examples.
  9. What is your page’s current conversion rate?
    Conversion rate (%) = (Conversions ÷ Total Visitors) × 100
  10. What tool(s) do you use to track user behaviour on this page?
    Examples: Google Analytics, Microsoft Clarity, Hotjar, Fullstory, Lucky Orange
  11. Have you made any prior efforts to optimize this page?
    If so, please describe what worked or didn’t work.
  12. Would it be okay if I submit a test conversion on your landing page?
    If you have a form or sign-up process, I’d like to go through it as a user to spot any friction points or issues that could be affecting conversions.
  13. What are you hoping to get out of this audit?
    Please tell me a bit about your goals and any specific areas you’d like the audit to focus on.
  14. Is there anything else you’d like me to know?
    Feel free to provide any extra context that could help me tailor my recommendations.

Get your landing page audit

Find the leaks. Fix the friction. Get better results.