Intake Form Preview
This is a preview of the intake questions for the landing page audit. You’ll receive the link to the live intake form when you purchase your audit.
The form contains 14 questions and takes about 5–10 minutes to complete. Optional questions can be skipped, but the more context you provide, the more specific and actionable your audit will be.
Intake Questions
*Required
- Your name*
- Your email address*
- Name of your company/organization*
- Your landing page URL*
This is the page I’ll review in your audit. - How do you drive traffic to this page?
Do you use Google Ads, Facebook/Instagram Ads, LinkedIn Ads, email marketing, or others? If you’re running search ads, please share a few of the keywords you’re targeting. - How much monthly traffic does this page receive?
a) Less than 1000 visits per month, b) 1000 – 5000 visits per month, c) 5000 – 25000 visits per month, d) 25000+ visits per month - If you’re running ads to this page, please share a sample of the ad creative.
This allows me to evaluate how aligned the ads are with the page. - Who is your target audience for this page?
Describe your ideal customer or client. - Who are your main competitors?
Please list 2-3 examples. - What is your page’s current conversion rate?
Conversion rate (%) = (Conversions ÷ Total Visitors) × 100 - Have you made any prior efforts to optimize this page since creating it?
If so, please describe what worked or didn’t work. - Would it be okay if I submit a test conversion on your landing page?
If you have a form or sign-up process, I’d like to go through it as a user to spot any friction points or issues that could be affecting conversions. - What are you hoping to get out of this audit?
Please tell me a bit about your goals and any questions you’d like the audit to answer. - Is there anything else you’d like me to know?
Feel free to provide any extra context that could help me tailor my recommendations.

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